About us

VCFC – Connecting and growing Vietnam’s culinary franchise ecosystem

VIETNAM CULINARY FRANCHISE SERVICES JOINT STOCK COMPANY, abbreviated as VCFC, was built to become a professional bridge between F&B brands seeking franchise expansion and investors looking for the right business model.

VCFC team in an advisory meeting
WHO IS VCFC?

A specialized connection partner in F&B franchising

VCFC focuses on the culinary franchise market — where F&B brands need a structured path to investors, and investors need a trusted place to research, compare, and choose the right model.

F&B franchise advisory session

VCFC’s mission

VCFC was founded to build a transparent, professional bridge between F&B brands and investors — helping promising culinary models expand the right way, while helping investors access franchise opportunities that fit their resources and business goals.

“Connecting F&B brands and investors through a transparent, professional franchise process with real practical value.”

Vision

VCFC aims to become a trusted culinary franchise connection platform in Vietnam — where F&B brands can expand systematically and investors can find the right opportunities based on clear information, professional advisory, and reliable data.

“To become a trusted culinary franchise connection platform, helping Vietnam’s F&B franchise market grow sustainably.”
CORE VALUES

Core values

Transparency

Clear information, clear process, and clear expectations between brands and investors.

Fit

Not just more connections — the right need, the right budget, the right model.

Professionalism

Standardized advisory, evaluation, seminar, matching, and deal-tracking processes.

Partnership

Supporting both brands and investors before, during, and after connection.

Data

Managing information, advisory history, and partnership opportunities in a centralized system.

LEADERSHIP TEAM

VCFC executive board

VCFC is led by a team with experience in F&B, brand development, business advisory, event hosting, and investment connections.

THÁI BÁ THIÊN SƠN

Chairman / Founder

Sets the strategic direction for developing the F&B franchise ecosystem and building a connection model between culinary brands, investors, and market partners.

VÕ THỊ HUỲNH NHƯ

Chief Executive Officer / CEO

Leads brand–investor–partner connection operations; oversees standardization of advisory, matching, and opportunity tracking processes.

LÊ MINH VŨ – Brand Development Director

LÊ MINH VŨ

Brand Development Director

Works with F&B brands to standardize franchise profiles, investment package details, and partnership policies.

NGUYỄN HỮU HƯNG

Investor Relations Director

Advises investors and classifies demand by budget, region, and preferred model to recommend the right opportunities.

HOW VCFC WORKS

How does VCFC operate?

Brand advisory

Work with brands to standardize franchise information.

Investor advisory

Capture needs, budget, region, and preferred models.

Connection seminars

Host programs that bring brands and investors together.

Deal tracking

Support matching, negotiation, and deal formation.